Supergirl Soars onto Digital Platforms

After a lackluster performance in theaters, DC Universe’s Supergirl is finally taking flight on digital platforms. On July 28, fans can catch the superhero movie on participating digital platforms, including Amazon Prime Video, Apple TV, Fandango, and more.

This marks a significant milestone for the film, which debuted to a global total of $68 million following its June 26 premiere. With a reported production budget of $170 million and a $120 million marketing budget, the studio was expecting a minimum of $300 million to break even. Unfortunately, Supergirl failed to meet these expectations, making it a box office bomb.

A New Era for DC Universe

Despite the disappointing box office performance, DC Studios co-CEO Peter Safran remains optimistic about the film’s future. ‘While Supergirl didn’t meet our box office expectations,’ he said in an interview, ‘it’s just one component of a broader, long-term strategy at DC Studios that we remain confident in.’

Looking ahead, DC Universe has a slew of upcoming movies and TV shows in the works. Lanterns is set to premiere on HBO Max in August, followed by Clayface in October. The highly anticipated Superman follow-up, Man of Tomorrow, is scheduled to hit theaters in 2027. Supergirl star Milly Alcock is set to reprise her role in Man of Tomorrow, and fans are eagerly anticipating her return.

Exploring the World of Supergirl

For those eager to delve deeper into the world of Supergirl, the digital release includes over 90 minutes of bonus features. These behind-the-scenes insights offer a unique glimpse into the making of the film, including:

• The Making of Supergirl: Consider Supergirl a ‘Hero’s Journey’ for Milly Alcock, as she transforms throughout the production process.
• Flying Off the Page: Supergirl: Woman of Tomorrow, written by Tom King with art by Bilquis Evely, was the jumping-off point for DC to adapt Supergirl into a film.
• Space is a Bad Neighborhood, Babe: Explore with Production Designer Neil Lamont, as he takes viewers through the many worlds that Kara Zor-El steps into on her journey to hunt down Krem of the Yellow Hills.
• A Practical Legacy: There are so many aliens and unique looks in this film that are literally out of this world! Legacy Effects and Peter Swords King explain the creative process behind this diverse group of creatures.
• Showdown at Evely Square: Production spent a month filming this action set-piece. From stunt training, to crashing tanks, to classic superhero flying moments, this breaks down the making of an incredible action scene.
• The DC Dream: Lobo: Jason Momoa has been outspoken over wanting to play Lobo for years, and now his time has come. Go behind the scenes as he transforms into this iconic and chaotic character.
• Mixtape for a Hero: What does Supergirl, as a character, sound like? Director Craig Gillespie and Composer Claudia Sarne answer this question as they discuss the score for the film.
• You Are Here: A Supergirl Map of the Galaxy: If you want to know more about all the planets visited in the film, check out this piece, narrated by Ruthye herself, actress Eve Ridley, to learn some more details, and enjoy the alien aesthetic of the film up close!
• Girl’s Best Friend: Krypto is Kara’s badly-behaved BFF and last connection to her home world of Krypton. We delve into their relationship and what makes it so special.
• Krypto Saves the Day: Coastal Catastrophe: An animated short that tells the story of a fun day at the beach which goes sideways when some sneaky foes get between Krypto and his hot dog.

The digital release of Supergirl is a significant step forward for the film, offering fans a chance to experience the movie in the comfort of their own homes. With its impressive bonus features and behind-the-scenes insights, this is a must-watch for anyone eager to dive deeper into the world of Supergirl.