Samsung ‘The Frame’ TV 55-Inch QLED Model Drops to $697.99 After $400 Discount


Source: Naima Karp / lifehacker.com

Samsung’s Artistic ‘The Frame’ TV Gets a Stunning Price Drop

Imagine a TV that doesn’t look like a TV when it’s not in use. That’s exactly what Samsung’s ‘The Frame’ TV offers with its sleek design and ability to blend seamlessly into your living room decor. The 55-inch QLED model from 2025 is now available at a discounted price of $697.99, down from its original price of $1,097.99.

Samsung 'The Frame' TV 55-Inch QLED Model Drops to $697.99 After $400 Discount
Source: lifehacker.com

What Makes ‘The Frame’ TV Special?

Unlike traditional TVs, ‘The Frame’ is designed to be a smart lifestyle option. When you’re not watching TV, it switches into Art Mode, showcasing artwork or your own photos on a matte, anti-glare screen that looks surprisingly close to a real canvas. This feature, combined with Samsung’s Slim Fit wall mount, allows the TV to sit nearly flush against the wall like framed artwork, rather than sticking out like a standard TV.

The 2025 model features Samsung’s NQ4 AI Gen2 Processor and comes with new Vision AI features for improved picture optimization and better content recommendations. It also boasts fantastic QLED picture quality, with a brighter panel than previous models and strong HDR performance. For gamers, ‘The Frame’ TV is a reliable choice, supporting 4K gaming at up to 144Hz with VRR.

Key Features and Specifications

  • 55-inch QLED display with 4K resolution
  • NQ4 AI Gen2 Processor for improved picture quality and content recommendations
  • Supports 4K gaming at up to 144Hz with VRR
  • Comes with Samsung’s Slim Fit wall mount for a seamless look
  • Art Mode for showcasing artwork or your own photos when not in use

Keep in mind that the set doesn’t come with the customizable bezels that create the framed look (they’re sold separately), and you’ll need a paid Samsung Art Store subscription to unlock the full artwork library. While this normally comes at a steep premium, the $400 discount makes it easier to recommend.

Should You Consider ‘The Frame’ TV?

If your main priority is the best possible picture quality for the money, you may want to opt for something in Samsung’s Neo QLED lineup. However, if you’re looking for a stylish and feature-rich TV that can blend seamlessly into your living room decor, ‘The Frame’ TV is definitely worth considering.

In conclusion, Samsung’s ‘The Frame’ TV is a unique and stylish option for those looking for a smart lifestyle TV. With its sleek design, improved picture quality, and support for 4K gaming, it’s a great choice for anyone who wants a TV that can do more than just display content.